With estimates of more than 30 billion websites on the internet currently, it’s no wonder you want to make sure your website stands out from THAT crowd! There are plenty of website design software packages that will help you create a website yourself, like PageMill and FrontPage. And there are plenty of website hosts that include their own user-friendly website design programs built-in. But as you consider these, think of the hundreds of thousands of other people that have already used those same templates, and all have similar looking websites! And for the most part, the software and built-in programs don’t include the extra features you will most likely need for a customized web design for your business.
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Advertising on television via commercials has long been accepted as a cost effective way to reach the largest amount of your target audience. Return for your investment usually exceeds other forms of advertising like bulk mailings or mass emails, newspaper or magazine advertisements. When the decision has been made to use television for advertising, you’ll need to find the right fit in a video production company. Read the rest…

Competition for business in Chattanooga and throughout the United States is fierce, and to successfully promote your products or services it’s essential to stand out from the crowd. The most effective marketing strategy for any business will include several different types of media. Sure, it’s necessary to have business cards, a company profile, a website. Maybe you love handing out those cute little flashlight keychains with your company name on it. But are you truly getting your customer’s attention? Are your marketing dollars being spent as effectively as they could be? Read the rest…

The most widely accepted standards for good website design is simple: visibility, accessibility and quality. Make sure your website addresses these elements, and you’re on your way to making your website a success!

Are you trying to increase your sales of products, services – trying to increase your Google Adwords campaign or readership level? Once you’ve established your website’s mission and your goals for what you want the website to achieve for you… you’ll have to implement a strong web marketing plan!!! Read the rest…

Gone are the days of flip charts and overhead projectors! Great technology today exists for every budget and every level of expertise to be able to put together a flawless Audiovisual Presentation! Many companies and organizations use high quality audiovisual support to make their events, seminars and conferences more engaging and entertaining. Whether you wish to try it yourself, or hire professionals… these three tips will ensure a flawless presentation. Read the rest…

Slips & falls, machinery malfunctions, fire hazards, toxic chemical spills… often preventable occurrences can become a company’s worst nightmare. Whether a small or mega business, the benefit of using a Safety Video is extensive.

Simple fact: taking a preventative approach to avoiding workplace accidents will increase productivity and reduce associated costs. The most effective safety training programs incorporate Safety Videos.

Did you know? Increasing numbers of top manufacturing, construction and printing companies are turning to Safety Videos for their first source of training. Gone are the days of requiring managers to provide training, and make-up training, and training again – only to lose incredible amounts of their own productivity. And for those companies with a high employee turnover, training may seem endless. Read the rest…

Are you getting the results you want from your trade show marketing?

Are you attracting enough prospects to your booth? Would finding a more dynamic way to present your products and services lead to more success?

Discover how one of our clients used an interactive DVD presentation to get better results in this case study. Read the rest…

Are you satisfied with your website?

Is it helping you attract more clients and repeat business? Do you struggle to find the time to maintain your website so that your information remains fresh?

Find out how one of our clients solved their website problem in this case study. Read the rest…

Do you own your website? You may think you do but if your website was developed and is currently being managed by an outside firm, odds are good that THEY own your website.

Based on what I see in the market, I believe that millions of businesses will update their websites in 2008 either by asking their current design vendor to upgrade functionality with newer multimedia technologies or by switching website vendors altogether. If you are in one of these categories, I’ve included some questions in this post that will help you determine who owns what followed by some suggestions on how to go about upgrading your website while maintaining complete ownership and control. Read the rest…

Usually when a client says “here’s a home video that we’d like you to use as inspiration for our corporate video,” we cringe because the production value is often less than desirable. However, Suzanne Rodgers and Amanda Carmichael with Unum Group showed us something that was VERY cool. Amanda’s husband had created an effect that included placing several photos on a table before cutting to a photomontage of her grandparents’ 50th wedding anniversary. So we took that concept and ran with it!

The purpose of the video project was to kick off the employee’s 2007 United Way Campaign at Unum. The video featured several interviews with employees that had either benefited directly from a program funded by the United Way or had played a role in supporting the efforts of the United Way. Each interview was supplemented with photos provided by the interviewees and motion graphic treatments created by us. Read the rest…